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Smedley at GDC Online 2012
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I just got an update email about GDC Online.
TRACK KEYNOTE: Free-to-Play: Driving the Future of MMOs
John Smedley (Sony Online Entertainment)
SOE's recent company-wide transition to the free-to-play model has allowed them to adapt their games to better suit their audiences, while maintaining a steady revenue stream. Free-to-play is the future of online gaming and SOE has valuable insights to share. Attendees will learn how SOE transitioned its entire line-up to see record high-numbers both in player and revenue growth, and what the future holds for free-to-play MMO design. President John Smedley will speak to both market and player trends and provide insight on their new line-up of titles releasing later this year, including the highly anticipated MMOFPS, Planetside 2.
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Even beyond interest in PlanetSide 2, I'd go to this if I was going to GDC Online. I've been following the transition to free-to-play for many years, and the notoriously subscription-based giant known as SOE has moved that direction in a big way. That is pretty huge.
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2012-07-26, 02:19 PM
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